46% of all Google searches have local intent
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MIAMI (PRWEB) & # xD;
08 July 2022 & # xD;
46% of all Google searches have local intent. That’s 37,000 local searches per second. It’s important because 76% of consumers who do a local search on their phones visit a store that day, as shared by Backlinko. While traditional Google ranking factors apply to local SEO, there are various other strategies that businesses, particularly small ones, can leverage to increase exposure on local listings.
DesignRush, a B2B marketplace that connects businesses with agencies, leveraged its network of 13,000 agencies to get quick insights – or “QuickSights” – on key local SEO tips small businesses should leverage to improve online visibility.
According to Sachin Sahu, commercial chief at Boodle Web Mart, small businesses should target local keywords and incorporate them into their Google Business profiles to increase search visibility.
“[…] Small businesses should target local keywords to rank higher on Google. Also, they should emphasize the GMB (Google My Business) listing to bring it [to] the top position […] They should find out the key phrases their audience uses. Then, place these keywords in the appropriate places on their websites and optimize the description in GMB with the key phrases. “
Nikita Rudnyk, co-founder of Nice Digital Studio, agrees that collecting Google reviews can improve local SEO efforts.
“A Semrush survey shows that a high volume of reviews can help improve visibility in Google Maps results,” said Rudnyk. “Therefore, small businesses should encourage all their satisfied customers to leave feedback on Google. Together with a well-optimized Google Business profile, they will be able to achieve higher rankings for local queries.”
2) COMPLETELY OPTIMIZE YOUR GOOGLE COMPANY PROFILE
Dave Place, owner of Let’s Design Your Site, adds that businesses should make sure they complete all the details in their Google Business profiles to improve relevance.
“Google Business Profile helps improve local SEO efforts by allowing local businesses to appear high in search results when users search for nearby places,” said Place. “All businesses serving their local markets, especially small ones, should ensure that their Google business profile is well optimized to reach customers. This includes completing all elements of their profiles such as location and images, as well as adding relevant keywords to improve relevance. “
3) COLLECT ALL REVIEWS ON YOUR GOOGLE COMPANY PROFILE
Finally, UR Digital CEO Pulkit Agrawal says small businesses should aim to collect all of their reviews on their Google Business profiles, which they can use for their websites as well.
“A lot of local businesses don’t have a streamlined process when it comes to reviews,” Agrawal said. “They are collecting it on different platforms. While that’s okay, it’s not an ideal process. Research suggests that Google’s high numerical ratings are factor no. 1 for local search ranking. Therefore, be sure to collect all of your reviews on your Google business profile to improve your efforts and local SEO exposure. Then, reuse them on your website to kill two birds with one stone.
DesignRush ranked the best local SEO companies that help all types of businesses across industries get higher rankings for local queries.
1. SEOWizard – seowizard.ie & # xD;
Expertise: SEO Audit, Local SEO, eCommerce SEO and more
2. ConversionSpree – conversionspree.com & # xD;
Expertise: Local and GMB SEO, PPC management, social media marketing and more
3. Marketing of key points – pivotalpointmarketing.com & # xD;
Expertise: SEO auditing, local SEO, content writing, and more
4. Technology Boodle Web Mart – boodlemart.com & # xD;
Expertise: Local SEO, eCommerce SEO, advertising, and more
5. Adchemist Digital – adchemistdigital.com & # xD;
Expertise: Keyword research, local SEO, link building, and more
6. web TIPS. – webtips.co.in & # xD;
Expertise: eCommerce SEO, Local SEO, Content Marketing and more
7. Profit Parrot Marketing – profitparrot.com & # xD;
Expertise: Content Writing, Local SEO, PPC Management, and more
8. WriterArmy – writerarmy.com & # xD;
Expertise: content marketing, content strategy, SEO strategy, and more
9. We design your site -letsdesignyoursite.com & # xD;
Expertise: Web Design, Web Development, SEO and more
10. Cyrusson – cyrusson.com & # xD;
Expertise: SEO, Web Design, Content Creation and more
11. SimplyGreat.Co – simplygreat.co & # xD;