SAN DIEGO–(BUSINESS WIRE)–June 30, 2022–
Ezoic, the AI-powered technology platform for digital publishers, and US founding member of Tech Zero, the group of technology companies committed to climate action, recently achieved a net zero carbon footprint and invested in three high-impact projects that actively remove carbon dioxide from the Earth’s atmosphere. Ezoic has successfully offset its annual carbon dioxide emissions produced by its worldwide operations, as well as the servers that host more than 35,000 customer domains that use its website monetization platform.
In 2021, Ezoic launched a corporate social responsibility (CSR) program and pledged to support two of the widely supported 2015 United Nations Sustainable Development Goals (SDGs) – climate action and quality education. by the more than 300 Ezoic employees worldwide.
Ezoic started by reducing single-use plastic, composting food waste, recycling broken electronics, and making regular donations to the Ocean Foundation’s verified Blue Carbon program. As Ezoic surpassed “carbon neutral” criteria at the start of the year, the company continued to achieve Net Zero.
Ezoic has partnered with Supercritical to calculate its overall carbon footprint as it serves a network of online publishers with a collective customer base of more than 1.3 billion unique visitors per month, according to Quantcast. Ezoic has invested in three high-impact programs certified by Supercritical to remove carbon dioxide from the atmosphere. These include a reforestation program in East Africa, a biochar project focused on net negative technologies that remove carbon on an industrial scale, and an enhanced weathering project that is one of the first large-scale trials of enhanced weathering on earth.
A recent IPCC report confirmed that alongside ambitious reductions, carbon removal is key to meeting the climate goals of the Paris Agreement. As a technology platform company, the majority of Ezoic’s emissions fall into scope 3 (activities not owned or controlled by Ezoic), largely due to server emissions by the domains it serves all over the world. Ezoic also plans to continually assess which vendors align with its reduction plan.
Ezoic Founder and CEO Dwayne Lafleur says, “CSR is about companies using their capabilities and resources to make an impact. These can be bigger projects, but they are also simple things that, if every business did it, would result in real change. »
Now that Ezoic’s emissions are net zero, Emily Brennan, director of corporate social responsibility, says Ezoic can also help its customers make an impact on climate action.
“We are planning a calculator to help our customers estimate their overall carbon footprint and allow them to purchase carbon offset credits themselves. Our long-term goal is to be the Net Zero vehicle for all publishers solutions,” says Brennan. “It can be overwhelming for individuals to think about ways to alleviate the world’s biggest challenges, but companies like ours have the resources and the network to make an impact. of CSR are to drive climate action and develop educational programs that help people start their own online business.”
Ezoic is the leading AI technology for online publishers and websites to monetize content with display ads. Ezoic is a Google Certified Publishing Partner that helps customers streamline the implementation, optimization, and testing of ads and ad partners, plus smart tools and features for site speed, SEO, and more. . Visit: www.ezoic.com.
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KEYWORD: CALIFORNIA UNITED STATES NORTH AMERICA
INDUSTRY KEYWORD: ENVIRONMENT TECHNOLOGY ADVERTISING COMMUNICATIONS PROFESSIONAL SERVICES SUSTAINABILITY DIGITAL MARKETING ENVIRONMENT, SOCIAL AND GOVERNANCE (ESG) ARTIFICIAL INTELLIGENCE
PUBLISHED: 06/30/2022 1:35 PM / DISK: 06/30/2022 1:36 PM
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