Tired of the trolls, and the endless, social media scarcity. But as you tell friends and family, “I would cancel my account, but I need it for work.” But is that the case?
It is important to think about it. Because the mental health benefits of leaving the social media well (not to mention the extra time you will save, you know, real work) are very impressive.
And unlike setting up social media is the best way to find new customers though. With a lot of noise and a lot of people screaming to be watched abroad, it can often be the worst.
Also, if you leave social media – or at least call your application, you will not be alone. “I left Instagram about five months ago, I rarely used Twitter, and I don’t use Facebook,” says journalist and SEO expert Dana Nicole. “And yet I am fully registered. Deleting Insta has no negative impact at all. And it has allowed me to focus my energy on other areas of business.”
Would you like to follow in Dana’s footsteps? Then read on, as we offer ten tips for attracting independent customers without using the internet.
1. Send emails
It’s weird, of course. Independent workers are always looking for work, and companies are always looking for independent employees. But often the two fail to meet in the middle! That is why it is so important to send an e-mail with a friend saying that you are there, to people you have worked for in the past and who you would like to serve in the future.
Often, that little incentive is just what you need to get a job. Even if it doesn’t bear fruit right away, your email will be delivered and always checked when they need someone. On the other hand, getting a Facebook post you read six months ago is a really long command. (If you do not believe us, just try!)
2. Send mailouts
Will you find that your e-mails are no longer taken care of? You can probably think of body scripts on the contrary. If they are cleverly crafted, people will stick to them, producing James Bristow.
James says: “It doesn’t look like the system will be set up perfectly, so I recommend a piece of printed mail.” “Do it right, and it has the potential to fight for timely storage.”
3. Get featured on magazines and blogs
Another old-fashioned way to win customers is to go to old PR school and get your work featured in relevant magazines and blogs.
Most reputable ones will have clear instructions on how to apply for your job. (Ours are here). Follow them carefully.) This in itself does not mean that you will stand out because there is no room for everyone. But like anything, it’s a number game: the more blogs you connect with, the more likely you are to get covered.
If you are successful, you will not only improve your ranking, but the natural links that come back to your website will improve their ranking. For this reason it is also important to know the editors and journalists of your favorite articles. Prioritize for comment sections, volunteer to write a feature, or keep them updated with a new task.
References are a secret medicine to win a new business for many volunteers. But just because you have done a good job does not mean that they will naturally encourage you to others – others need to be treated fairly.
4. Start your own blog
Another great way to present yourself on an existing blog is to start your own, writing about your field. Once you’ve created your e-mail subscription list, keep shooting your posts and make yourself an expert in a specific area. That way, people will know who to contact when they need someone who knows what they are talking about.
Even if you don’t have a blog, illustrator and animator Connie Noble believes that “having a website” is a great way to attract new customers. “Not cutting myself off the horn, but being able to show off my good work with just a glance has helped me a lot,” he says. “There’s no reason to have an independent website or have only one project, however: customers want to see it all.”
5. Focus on search
Social media is not the only way to drive people to your website: away from it. “Physical search brings more than 90% of our customers and clients,” says designer Mike Hindle. “Fortunately, that means I can now take a week off social media pages every month, without any impact on the work we get.”
6. Get referrals
References are a secret medicine to win a new business for many volunteers. But just because you have done a good job does not mean that they will naturally encourage you to others – some need to be treated lightly along the way.
Author Luc Benyon advises: “Ask everyone you know to meet his friends, colleagues and acquaintances for an informal coffee conversation.” Although design and art director Gil Cocker advises you: “start reconnecting with people you’ve worked with in the past; the power of motivation is very important. Having immediate confidence has been very important to me. when I find new customers. After all, people buy from other people… especially when the risks are low. “
7 Visit relevant groups
Here is another fruitful search for independent consumers, not all of whom think. “Find teams related to the field you want to work in, in openings like Slack,” introduces designer Mike Smith. “Being a helpful voice in those teams will alert you, and soon, people will be looking for you for a job.”
Movement designer Julian Brown adds: “I am a great supporter of ‘volunetworking’. Real self-sacrifice with others for the same purpose builds stronger relationships and connections. And if that can include demonstrating your skills for sale, it is better. “
8. Use LinkedIn
Whether you read LinkedIn as a social media is a matter of debate. Either way, it’s an easy year away from the kind of comments you get on Instagram or actively searching for your favorite things that represent Twitter. And many volunteer sites are actually getting customers through this service.
Niki Groom says: “I find Linked In very good for getting a job.” “I recently wrote that I have opened up to customers outside of fashion and beauty, and it has led to a major corporate project.”
9. Meet people in person
So far, we’ve talked about other ways available on the internet to promote social media, but you can probably just get off the computer completely. The good news is that the oldest strategy in the online book is still available to you: going out and meeting people in the real world.
Now that society has unlocked, it’s time to start organizing alcoholic beverages and meetups again. Go there and look people in the eye; scary at first, but will soon return to normalcy. Give more than you get, really support the creative community, and it’s amazing how much the universe will pay you back.
But who do you think you will meet? “Another idea is to take a large piece of paper with Sharpie to create a network map with the right customers, in a bubble image or similar,” says health and business coach Helen Jane Campbell. “Then you know how to approach everyone on the list. Coffee? Postcard? Phone, or email? No matter what, the important thing is to clarify, or to give it. “
10. Show don’t tell
The idea that “If you build it, they’ll come” may sound a bit derogatory. But the cliches become cracks as a result. So here’s Helen’s last recommendation for our list. “DO SOMETHING you want to be known for. Don’t wait until your first trader starts. , show, don’t do that tell. “