SAN DIEGO, Jan. 19, 2022 / PRNewswire-PRWeb /-According to Rio SEO research, national search behavior last month revealed a significant increase in local search traffic and conversion metrics among restaurants, financial services, and health listings, compared to November. 2021.
Healthcare saw an 8.4% increase in total searches, a 17% increase in clicks to call, and a 25% increase in clicks to websites compared to November. Additionally, sit-down restaurants saw a 23% increase in clicks to call, a 6% increase in total searches and a 13% increase in clicks to websites.
“Hospitals, pharmacies and urgent care around the nation are seeing extreme pressure, a dramatic increase in consumer questions, and a surge of customers,” said Ryan Weber, director of client success, Rio SEO. “Sharing relevant information about how your facility operates, health and safety protocols in place, the availability of COVID-19 tests, and special hours can lead to an increase in your conversions via phone, click, and search.”
Americans weigh in on the search for COVID tests the day before Christmas, according to CNN Health. Hospital COVID-19 has risen since November and let people search for answers, then support Rio SEO’s invention.
For sit-down restaurant brands, although sales growth results were 2.0 percentage points lower than the strongest week in November, the first week of December posted stronger sales growth than the monthly sales growth reported for August, September, and October, according to Black. The box of SENSE. The future seems strong for other industries, as well.
Service businesses, financial services, sit-down restaurants, fast service restaurants, retail, hotels, and healthcare organizations are collectively seeing a YoY increase in local search behavior, including:
“With the start of the new year, we expect consumers to be more active and engaged in 2022,” Weber added. “Despite current forecasts, professionals are predicting COVD-19 and a falling price surge, which will, in turn, allow consumers to leverage products and services in all the verticals that we study each month.”
To see a complete analysis, or to request a demo of Rio SEO’s comprehensive local marketing platform, visit RioSEO.com.
Rio SEO is a leading local marketing platform for corporate brands, agencies and retailers. Rio SEO’s Open Local Platform provides multi -location organizations with a comprehensive, seamlessly integrated suite of turnkey local marketing solutions and reputation management tools – Local Listings, Local Pages, Local Reviews, Local Ratings, Local Reporting and Local Managers – proven to increase brand visibility. across search engines, social networks, map applications and more.
Founded in 2006, Rio SEO ranks among the largest global providers of local search automation solutions and patented SEO reporting tools, driving business from search to sale for corporate brands worldwide. More than 150 corporate brands and retailers rely on Rio SEO’s innovative technology and local marketing skills to drive motivated online traffic, measured to local web sites and to physical stores. Rio SEO currently serves Fortune 500 companies across a variety of industries, including retail, finance, insurance, hospitality, and more. For more information, visit rioseo.com or follow @rio_SEO on Twitter.
Chelsea Alves, Rio SEO, 1-858-529-5042, [email protected]
