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Revolving Door Roundup: Essence, Grey, VaynerMedia and More

It’s officially autumn and each leaf that falls represents another agency employee moving into a new position. Or maybe it’s signing a new customer or launching a new business. Whatever these sheets represent to you, they’ll be found in this week’s Revolving Door Roundup, so walk in the door and find the latest news.

San Diego-based independent full-service agency 62Above was chosen as the agency of record by the Monterey County Convention & amp; Bureau of visitors.

62Above will work closely with the client’s marketing communications team on marketing strategy, creative development and execution of advertising campaigns, media and positioning planning, and much more.

AbelsonTaylor promoted Dave Schafer to director of digital production and quality assurance. He will manage digital producers and quality assurance specialists to ensure that AbelsonTaylor’s creative vision is realized across all digital tactics.

Joakim Khoury has been named the new creative director of Swedish agency Åkestam Holst NoA. Khoury is one of Sweden’s most awarded breeders, most recently with two Eurobest Grand Prix and several Cannes Lions.

Global digital consultancy Appnovation has added Jenny Pigott to its global leadership team as Director of Personnel. Pigott will lead Appnovation’s personnel team and drive the company’s strategy to attract, train, retain and engage talent globally. Jenny will also play a key role in shaping Appnovation’s hybrid work culture and employee experience.

Pigott has held leadership roles at R/GA, Black Swan Data and Greenlight Digital.

Big Spaceship welcomes its newest executive creative director, Chris Huban. Coming from Spotify Advertising, where he served as global design leader, Huban will be responsible for imagining products and branding experiences at Big Spaceship.

Prior to his tenure at Spotify, Huban spent a decade at Huge, where he served as creative director for accounts including Ralph Lauren Polo App, Thomson Reuters, NYU Langone, Comcast, Lowe’s and more.

The Bloc recently hired Stuart Goldstein as COO and promoted Antoinette Bobbitt to EVP, Director of Strategy. Goldstein will be the Block’s first COO and will oversee the management of more than 4,500 projects per year.

Brave Bison has named Buster Dover as the group’s COO. Previously managing director of Zinc Network and MullenLowe, Dover has had a career spanning advertising, digital and social change agencies.

Hannah Kimuyu has been promoted to Managing Director of Greenlight Digital, which was recently acquired by Brave Bison. Formerly the company’s director of paid media, data and analytics, Kimuyu will lead performance channels including paid media and SEO.

Creative agency Camp + King hired E.B. Jackson as brand director for its Chicago office. The addition of Jackson enhances the agency’s brand management capabilities for the Papa John’s brand as well as the Camp + King’s Chicago hub. Jackson joins the 360i team, where he was vice president of account management. Prior to her tenure at 360i, she held the position of Account Director at Dentsu Mcgarrybowen.

Cheetah Digital, a provider of cross-channel customer engagement solutions for brands, partnered with fast food chain Del Taco to create and launch Del Yeah! Rewards program. Del Taco chose Cheetah Digital for all aspects of its new rewards program, including application development, data acquisition, customer segmentation and messaging.

Dixon Schwabl changed its name after 34 years in the market. The independent marketing company, based in Rochester, New York and a second office in Buffalo, is now called Dixon Schwabl + Company (DS + CO). As part of the rebranding, DS + CO reorganized its existing integrated marketing services into three core offerings: intelligence, strategy and amplification.

Creative agency Eleven, with offices in San Francisco, New York and Chicago, has hired Michael Fiore as its newest creative director. Fiore brings over 30 years of experience to the role, having worked for agencies such as Mcgarrybowen and Goodby Silverstein & amp; Partners.

Fiore returns to Eleven for the second time, his first stint being an acd on AAA, Visa, Callaway and Apple.

GroupM Essence has hired Traci E. Dinkins as the new head of media for North America, a newly created role. She came to Essence from Omnicom’s PHD Media, where she was one of the agency’s top client executives. Previously, she held leadership roles at Carat USA and at GroupM’s Mindshare and MEC.

In his new role at Essence, Dinkins will oversee all media practices, including planning and activation, across North America to deliver results to clients such as Google, NBCUniversal, Airbnb and Target.

Experience and event marketing agency George P. Johnson (GPJ) acquired a significant minority stake in its long-time partner, full-service video creative agency Nomobo. The two agencies have collaborated for more than five years, creating streaming and content experiences for key clients including Salesforce, Dodge, Nissan, IBM, Workday and Rodan + Fields.

Investing in Nomobo allows GPJ to expand its cinematic approach to events, creating high-quality productions that make each broadcast an important part of the overall GPJ experience design.

Goodway Group has expanded its digital agency by partnering with Self Esteem Brands. The growing relationship builds on Goodway Group’s success with Self Esteem Brands’ Anytime Fitness and Waxing the City.

Self Esteem Brands is bringing in the Goodway Group to manage local marketing efforts for franchise owners of The Bar Method and Basecamp Fitness. Self Esteem Brands chose Goodway Group for their deep experience in the multi-local space, as well as their knowledge to strategize and successfully execute on local and national campaigns.

Annalisa Roy and Asad Shaykh joined Grey’s planning department as heads of joint strategy after completing a strategic repositioning of the agency’s strategic offering.

Roy, who until recently worked as an advertising strategy consultant, is a former director of global brand strategy at Publicis and formerly head of content strategy at AMV BBDO.

Shaykh, most recently Director of Digital Strategy at Gray Social, has held various Head of Strategy roles and is also Director of Marketing and Communications and Head of Brand for Pride London – volunteer roles he will continue. His career spans over two decades in various brands.

Havas Media Group Canada hired Peter Papageorgiou as vice president of sales, digital solutions and performance and Elizabeth Lem as managing vice president and head of MX development. Papageorgiou will lead HMG Canada’s digital performance team and Lem will lead HMG’s Mx methodology planning and practice team, a toolkit and an operating system.

Papageorgiou joined HMG Canada from CIBC, where he served as head of audiences. He started his career in the digital PHD department.

Lem has worked for some of Canada’s top agencies and his experience spans verticals including finance, non-profits, CPG, retail and B2B. She came to Havas from the m / SIX of GroupM.

Invisible Collective, a creative collective and producer, has added three new directors to its roster: Jessica Sanders, Nate “NateTheDirector” Edwards and Shadae Lamar Smith.

Lucid, a programmatic search technology platform, has named Eric Denker vice president of development and corporate strategy. Denker will play a key role in Lucid’s future growth and will be responsible for forming strategic alliances, investments and mergers and acquisitions.

Prior to joining Lucid, Denker served as director of corporate development at J2 Global. Prior to that, he developed and managed strategic partnerships for the Willis Towers Watson, Liazon and Via Benefits benefits markets.

Ogilvy Latina has appointed Arlene Armenteros as General Manager of Ogilvy Miami to strengthen its position in the multicultural US market.

Armenteros served as SVP of companies such as República Havas and Nobox. For eight years, she held the role of Marketing Director for Visa Inc. She was also part of Ogilvy Argentina as Account Director and Regional Account Director for Leo Burnett and Y & amp; A.

Partners + Napier has hired finance leader Jennifer Rees, CPA, as its new chief financial officer. Rees joins the Rochester-based integrated media and creative agency of architecture firm CPL.

Rees has held various leadership roles in the corporate financial planning and analysis team at Bausch + Lomb, and technical accounting roles at Birds Eye Foods and Insero & amp; Company.

Nikki Jarvais has been promoted to senior vice president and director of group accounts for Rinck Advertising, a full-service marketing agency with offices in Lewiston, Maine and Annapolis, Maryland. Jarvais joined Rinck in 2014 and previously held the positions of Senior Account Manager and Account Planner.

Independent agency SocialDeviant launched its inaugural initiative, Deviants Brand the City. The agency has committed to providing pro bono creative design services to three Black and Brown-owned businesses and non-profits in Chicago’s South and West regions.

There are three recipients for 2021: Urban Prep Academies, a network of charter schools; Healthy Hood Chicago; an organization committed to providing affordable fitness classes and wellness resources; and The Will Group, a manufacturing company that provides street lighting for the city.

Studio City / PXL (SCPXL), a creative and digital services production and marketing agency with offices in Los Angeles and New York, recently added Devan Miles to the team as creative director. Miles will lead the production of a variety of digital and TV content for SCPXL customers.

Previously, Miles worked as a producer at Saatchi & amp; Saatchi and was also a writer and associate producer for Nickelodeon.

Technicolor Creative Studios, home to a collective of experiential entertainment, advertising and marketing companies, has launched a series of creative centers. The global network of interconnected creative hubs will host multiple VFX and production studios under one roof, giving brands and filmmakers access to the world’s top creative production talent in one location.

The formation of Technicolor Creative Hubs is the next step in the growth and evolution of Technicolor Creative Studios, following the launch of the brand earlier this year. Home to The Mill, MPC, Mikros Animation and more, Technicolor is one of the largest providers of VFX and creative production services to the global entertainment, brand experience and advertising industries. The move to develop new co-located centers for the studio’s brands will help expand into the US, Europe and Asia, where the company is exploring its presence in new markets.

TripleLife, a fast-growing advertising technology company, has named Steven Berns to a dual role as chief operating officer and chief financial officer. In these positions, Berns will help drive TripleLift’s continued growth, enable employee and market expansion, and prepare the company for a potential IPO.

Berns comes to TripleLift with a successful track record in driving financial growth and operational transformation. He has held executive positions at Shutterstock, Tribune Media, Revlon and holding companies MDC Partners and Interpublic Group.

VaynerMedia has named Aaron Howe as executive creative director for its Los Angeles office. In this role, Howe will lead the agency’s creative vision, working in partnership with Managing Director Lisa Buckley and Global Creative Director Rob Lenois.

Most recently, Howe was executive creative director at Wunderman Thompson, where he oversaw the integrated social media business of Microsoft and AT & amp; T. Before joining Wunderman Thompson, Howe worked at agencies such as 72andSunny and Deutsch. He started his career as a designer at Rolling Stone Magazine.

Independent agency Venables Bell + Partners promoted four long-time employees. Mary Johnstone was named Associate Partner and Chief Operating Officer, while Gavin Jones was promoted to Managing Director. Raquel Bedard was named head of the agency’s resources and workflow, and Justin Pitcher became head of brand management.

In these expanded roles, they will continue to work closely with VB+P partners and department heads in leading all facets of agency operations, client relationships, business, culture and team development.

Wavemaker has named Shipra Roy as its new global director of people, inclusion and culture, alongside Helen Price as global investment director. Both will be based in London and will be part of CEO Toby Jenner’s global leadership team.

Shipra, who came to Wavemaker from a McCann in the UK and Europe as its personnel director, will oversee all aspects of the personnel role to ensure Wavemaker continues to attract the best talent. She replaces James Edgar, who left the agency in August.

Price joins Wavemaker from IPG Mediabrands, where she was head of global responsibility and investments. At Wavemaker, his focus will be on creating value for clients and commercial opportunities for the agency. She replaces Keith Tiley, who will retire at the end of the year.

In addition, Wavemaker promoted global managing partner Simon Broderick to head of global investments.

Sources :

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