US News & amp; World Report is a multidimensional digital media company dedicated to helping citizens, consumers, business leaders and policy makers make important decisions in their lives. We publish independent reporting, rankings, data journalism, and advice that has earned the trust of our readers and users for nearly 90 years. Our platforms on usnews.com include Education, Health, Money, Travel, Cars, News and 360 Reviews.
We reach more than 40 million people every month during times when they are most in need of expert and motivated advice to act on that advice directly on our platforms. Our signature franchises include our ‘Best’ series of consumer guides on colleges, graduate schools, hospitals, diets, cars, financial services and more. These guides provide an easy-to-digest list for consumers to better understand and compare when making their decisions. We continue to publish annual guides to the authoritative rankings of the Best Colleges and the Best Hospitals on our website and in print. And our major U.S. conferences News Live highlights important national conversations including Tomorrow’s Healthcare and the Healthiest Communities.
We believe we have a wide range of talent and backgrounds in the U.S. News. We strive to maintain a welcoming workplace where everyone is given an opportunity to succeed and contribute fully. Learn more about our Diversity, Equity and Inclusion initiative.
Your role in helping us shape the future:
As a member of the U.S. team. News Money, you will be involved in the implementation of our SEO strategy for traffic growth that will help drive the future of our business. You will be a key member of a fast-growing, goal-oriented organization that will reshape our future.
The primary responsibilities of the SEO Content Analyst will be to promote the organic growth of our traffic through smart and actionable search tactics and to work closely with the Consumer Advice team to improve the editorial content through the search. You will assist in the analysis and reporting and be the resident expert on Updates of Search algorithms and industry trends. If you dream about Robots.txt or know how to use ‘canonical’ in a sentence, then you love this role.
The SEO Content Analyst will work closely with the Money product and editorial teams to generate and maintain highly optimized content of interest. This position will also work to improve overall organic performance and help with reporting, analysis and recommendations around money verticals.
• Responsible for analyzing, identifying and managing SEO initiatives and organic search opportunities
• Develop and deliver clear SEO KPIs and achieve improved organic traffic growth
• Create and implement specific page-level SEO recommendations
• Performs on-page strategic SEO and technical activities in keyword research, link building, page indexing and crawling